WIRED tells readers what it will use generative AI for — and what’s off-limits | NEIMAN LAB


“It may seem counterintuitive for a publication like Wired to have a policy of mostly not using AI,” Lichfield told me. “But I think people appreciate both the transparency and the attempt to define clear standards that emphasize what quality journalism is about.”

Sarah Scire

NEIMAN LAB discusses WIRED‘s public declaration about generative AI in its journalism with editor Gideon Lichfield. WIRED’s experience adds texture for newsrooms grappling with their use of large language models like ChatGPT.

  • “For now” is the operative word for the WIRED guidelines, NEIMAN reports, saying they may change their thinking over time.
  • Lichfield at first wondered if they were being too cautious, then discovered a series of fabricated sources in LLM-generated copy.

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Wired tells readers what it will use generative AI for — and what’s off-limits
NEIMAN LAB | March 6, 2023 | by Sarah Scire

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